People Do Business With People They Know, Like, and Trust

It’s a popular saying in business circles, but it holds true: People do business with people...
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Top Five Marketing Books of 2018

Last year was a rough year for marketing books. In some ways, it seems like everything that needs...
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Why Marketers Should Celebrate National Thesaurus Day

January 18 is National Thesaurus Day, which is a wonderful (splendid, magical, magnificent, happy)...
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Top 10 Words to Avoid in Email Subject Lines

There are certain words you don’t, can’t, shouldn’t, and mustn’t use within...
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