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Data-Driven MarketingModern Data

Corporate Linkage

By Michelle Pizzo
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Data-Driven MarketingModern Data

Understanding the Basics of Modern Data

By Shonal Narayan
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Data-Driven MarketingModern Data

Firmographics

By Shonal Narayan
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Data-Driven MarketingModern Data

What is B2B Technographics?

By Shonal Narayan
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Account-Based MarketingData-Driven Marketing

Secrets To Success From Data-Driven Marketers

By Shonal Narayan
Recently, I had the pleasure of sitting down (virtually) with two long time colleagues I greatly...
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Data SourcingData-Driven Marketing

Why Business Data Refreshment Matters Now More Than Ever Before

By Michelle Pizzo
The world is changing at an unprecedented pace. Within a four-month span, the United States...
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Data-Driven MarketingIntent DataSales and Marketing Alignment

Pre-Launch Checklist To Send Your Sales Into The Stratosphere!

By Michelle Pizzo
Now that you understand how fit and intent data work together to fuel a strategic marketing...
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Account and Lead ScoringData-Driven MarketingIntent Data

Intent Data Astronaut Training: 103

By Michelle Pizzo
A long time ago, in a galaxy far far away… (Umm… actually, it was a week ago, and it was on...
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Data-Driven MarketingMarketing

4 Ways You Can Tell if You’re a Marketing Badass

By Shonal Narayan
I’m sure you can think of at least one “Marketing Badass” you’ve...
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