Pre-Launch Checklist To Send Your Sales Into The Stratosphere!
Now that you understand how fit and intent data work together to fuel a strategic marketing...
Read More
Intent Data Astronaut Training: 103
A long time ago, in a galaxy far far away… (Umm… actually, it was a week ago, and it was on...
Read More
Flex Your Fit Data In A Surprising New Way – Intent Data Astronaut Training: 102
Intent data is a powerful account-based selling tool. But if you misread the information, you risk...
Read More
Intent Data Astronaut Training: 101
Much like the universe itself, customer data is a vast macrocosm of information, seemingly...
Read More
Optimize Digital Ads with Intent Data
Traditional digital advertising is a great way to attract new prospects to your website, but it can...
Read More
Legacy vs. Modern Data Providers
When it comes to data providers, there are SO many to choose from. But amongst the sea of choices,...
Read More
When You Look At Your Funnel, Are You Looking Too Myopically?
Let me start off by saying, this isn’t another blog article advocating the transition to...
Read More
5 Reasons to Introduce FIRE at Your Company
For the last couple of months, we’ve talked about how to use Fit, Intent, Recency, and...
Read More
Using Fit & Intent to Reduce Your Cost of Acquisition
Imagine having a little bird in your ear telling you which accounts you should run your marketing...
Read More