Traackr Finds Focus in Influencer Marketing with EverString

CMOs are known for taking on multiple tasks in their role – there is usually no option but to be...
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Google’s Early AI Bet Pays Off, Robot Mocks Elon Musk, and the Top 5 Parties at Dreamforce ‘17

This week, we’ll talk about how Google’s ventures into AI went from research projects to...
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5 Ways Predictive Marketing Boosts an ABM Strategy

Account-based marketing is a strategy many high-growth companies are starting to embrace....
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5 Areas Where AI is Changing Marketing for the Better

If you ask most people what AI is, images of HBO’s “Westworld” and robot armies are typically...
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5 Ways to Execute Agile Marketing and Stay Sane

Every B2B marketing team needs to be agile (and I mean agile in the primary definition of the word...
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